| If your hologram security project has a budget
of at least $5,000 at least a couple weeks, it is likely
you will wish to go directly to our Custom
Security Hologram section.
Though it may seem at first glance that ‘Stock Security’
is an oxymoron, we’ve found that there are an extraordinary
number of businesses that would benefit from the use of
security holography, but whose budgets can't accommodate
the high tooling costs of custom security holograms, or
whose time constraints won¹t allow for the complex
design and proofing stages which custom work requires. Holobank
Stock
Image Security Holograms
were created as a solution to these projects.
Though there can be no guarantees with stock security imagery
(and where such guarantees are required, custom security
[link] is mandated), at A D 2000 Inc., we do our best to
qualify customer requests so as not to sell stock images
in a manner that might compromise their use as authenticity
images.
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Sports Memorabilia & Signature Authentication |
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Identification
Card Security |
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Ski
Passes |
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Parking
Permits |
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Trade
Show Badges |
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Back Stage Passes |
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Event Tickets |
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Redemption Cards |
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Gift Certificates |
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Limited Edition Art |
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Certificates of Authentication |
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Computer Equipment |
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Software Packaging and Discs |
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Property ID Labels |
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Weekly or Monthly Passes (Bus, Tram,
Train, etc) |
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The importance of adding security features to a product
or document depends upon the magnitude of the potential
loss. Simply adding a hologram to your product will not
prevent counterfeiting, but it significantly ups the ante
for the counterfeiter. The security a hologram provides
is to some extent tied to the complexity of the image, and
since not all products need the same protection, HoloBank
produces DOVIDs in varying security levels. The required
level can be determined by examining several factors, including
actual or perceived product value, cost (in money or breach
of security) if your product is bootlegged, and the likelihood
that a counterfeiter will go to extreme lengths to copy
both the product and its DOVID authentication. A useful
analogy might be: to determine the height of the fence needed,
you must consider whether its purpose is to keep school
children from trampling the flower patch or to thwart professional
mercenaries hired to steal your gold!
Most authenticity
projects requiring under 10,000 pieces do not have a high
enough potential loss (in money or embarrassment) to warrant
fully custom holography and can enjoy a hundredfold increase
in authenticity by utilizing customized stock security holograms
at
a fraction of the cost.
The decision to integrate a security and authentication
system into your organization's product line or printed
documents is a positive marketing step as well as a prudent
economic choice. According to IHMA1, when properly carried
out, the system should accomplish all of the following:
- Assure your
customers that the product is genuine and will perform
according to specifications.
- Increase or
preserve sales by reducing the sale and use of counterfeit
products.
- Enhance the
visual appeal of the product or document and its packaging.
- Make exact
product counterfeit more difficult and unlikely.
- Provide potential
forensic information for prosecution.
- Establish
defensive evidence against possible defective product
and negligence claims.
For
a printed item, such as an identity card or document with
intrinsic or exchange value:
- Ensure that
only the correct individuals carry the item or document.
- Ensure that
only genuine items or documents are in use.
- Make counterfeiting
more difficult and unlikely.
- Provide potential
forensic information for prosecution.
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